PRESS RELEASE: Camino author pitches barefoot shoes to Dragons Den Testing the Market at Toronto Yoga and Pilates Conference and Show March 22-24, 2013. For Immediate Release Orillia, Ontario (March 15, 2013) – Possibly the first-ever soleless shoes have been designed by Sue Kenney, bestselling author of the book My Camino. Barebottom Shoes TM will be profiled for the first time at the Toronto Yoga and Pilates Conference and Show. Having walked the Camino in Spain a total of 9 times, originally with hiking shoes, Sue Kenney now walks the famous ancient pilgrimage route barefoot. She says, “As soon as I go barefoot I immediately experience the freedom I felt when I was a child.” Sue, an avid bare-footer and yoga enthusiast has been walking and running barefoot for almost two years. Sue has seen improvement in balance, flexibility and strength. Sue scanned the market for a lifestyle shoe that allowed her soles to be bare but she couldn’t find anything so she invented Barebottom Shoes TM and they are unlike any other footwear on the market as they don’t’ have soles. While Sue’s intention is to introduce more people to a new kind of footwear, she claims grounding plays a vital role in a natural approach to healing. It’s a minimalist shoe that represents a simplified life. Perfect for Yoga, Pilates, Nia and great on the beach too Comfortable yet stylish. For every pair of shoes sold 2 wildflowers will be planted in the forest. Barebottom Shoes TM are Canadian and hand-made by artisans Sue Kenney, Marie Ostrowski and Jeannie Fast in suede leather. “We have made 100 shoes and feedback has been astounding. After passing the audition to present a concept idea to the producers at Dragons Den, Sue was chosen to pitch her invention to the Dragons on April 10th , 2013. We won’t know right away if she will be televised, but believes that she has a powerful business case to prove the potential market based on a people/planet/profit model. With over 10 years as an entrepreneur and a keen awareness of the market and the product, Sue is confident when she says, “This footwear will knock their shoes off.” Visit Sue Kenney at Soul to Sole booth #1102 at the Toronto Yoga and Pilates Show at the Metro Convention Centre from March 22 to 24. 30 For more information or to coordinate interviews, please contact: Marie Ostrowski at 705-792-9925 or Sue kenney 705-826-4641.
Tomorrow I pitch my business concept for Barebottom Shoes to CBC TV’s Dragons Den show. It will be filmed and I’ll be talking to Arlene, Bruce, Kevin, David and Jim about this unique business idea. At this point I don’t know if I will be broadcast in the Fall but it’s been a blast going for it! I respect all of them as business people and I believe I have something they will be interested in.
It’s the last day to vote. People have come together and voted to bring my count to 53% of the votes. The next candidate is at 46%. To hold onto the lead your votes matter. If you believe, please take a moment to vote before the end of day today. Many thanks to the people who have voted and to those who first nominated me. Special thanks to Jayne Newsham for coming up with the idea to begin with. Vote here.
Barebottom Shoes ™ are soleless footwear designed by Sue Kenney, a Camino pilgrim who walks and runs barefoot, because there wasn’t anything on the market to meet her needs. They allow for a barefoot lifestyle in a shoe with a minimalist look. This is footwear for people who care enough about healing and a return to a connection with Mother Earth in a barefoot shoe that can be worn anywhere. Sue will be pitching her idea to the Dragons Den on April 10, 2013 for a Fall broadcast if she makes the cut.
Wow. They loved my Barebottom Shoes! The first ever soleless shoes perfect for the beach, yoga class, around the house and the pool, on a boat and more. Barefooters love them because they allow you to be connected to the ground, without being asked to leave restaurants, stores and public places. They are stylish and for people interested in a natural way of living and healing, it’s the perfect option.
Meet Barefoot Sue and check out her Barebottom Shoes ™. Sole-less shoes that are perfect for wearing in the yoga studio and outside too! Stay connected with the great Mother Earth and the ground below your feet all the time. Once you go bare, you never go back. Be the first to own a pair! email@example.com
Bob Walling, the 51-year-old owner of the Red and White Diner in Bridgenorth, awaits his opportunity to impress the producers of CBC’s Dragons’ Den during auditions at Trent University Thursday afternoon. GALEN EAGLE/PETERBOROUGH EXAMINER/QMI AGENCY
Walk the Camino
Pilgrimage Retreat in Galicia, Spain
Fall Retreat Dates
September 10-21, 2016. 200 kms. 10 Days/12 Nights
September 3-10, 2016. 100 kms. 6 Days/8 Nights
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Your Camino Coach is Sue Kenney, best-selling author of the book My Camino. Special Offer: A FREE half hour phone call to talk about what the Camino pilgrimage could offer to your life. Contact Sue at firstname.lastname@example.org to book or call her directly 705 8264641.
As seen on Dragons' Den - Barebottoms™
A true barefoot shoe. Barebottoms are designed and made in Canada - natural suede. Mother Nature Heals Souls.
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